Onflow Verified for advertisers
As an advertiser you can read any channel's Onflow Verified badge, use the score to filter and sort the Paid Promotions catalogue, and buy an audit report that shows the evidence behind a score.
Badges, the filter and the sort are on every plan. Onflow Verified audit reports are included each month from Plus; on every plan you can also pay per report.
Buying audit reports is for Advertiser accounts. A Channel owner account's Onflow Verified page shows its own channels' scores instead, and asking for an audit quote from one is refused with "This is a Channel owner account, so it can't start advertiser actions." Reports it bought before choosing its role stay readable. See Your dashboard by role.
Reading a badge
On a channel's public page the badge shows the score and how sure it is, for example Onflow Verified 78 · High confidence. Under it, the three parts show where the score comes from and how many placements and advertisers stand behind each one.
Signed out — the Onflow Verified badge and brand-safe tag on a public channel page 1 The badge with the score and its confidence. 2 The three parts and the evidence behind each. 3 The brand-safe tag, when the channel has earned it. Signed in, the page looks the same.
A badge that reads Onflow Verified · New means the channel does not have enough finished placements yet. It says nothing bad about the channel: many good channels are just new to Onflow Ads.
A score describes what already happened on the platform. It is not a promise about the ad you are about to book; escrow and delivery monitoring protect each booking. See Escrow and buyer protection.
Where you see the badge
The same badge, with the same words as the public channel page, appears wherever you choose a channel:
- the Paid Promotions catalogue cards and the Compare channels table;
- a channel's page in the Marketplace, the booking page, each line of your cart and each channel the Channel Finder proposes;
- the public channel page.
Plus plan · Advertiser — the badge and the audit offer on a channel page 1 The channel's badge; it opens the full record on the public channel page. 2 Audit this channel, with what it would cost you.
Audit this channel
On a channel's page, the booking page, a cart line and the public channel page, an Advertiser account sees Audit this channel next to the badge. It shows either included in your plan with how many reports are left this month, or the price after your plan's discount. It opens the Onflow Verified page with that channel filled in; nothing is charged until you buy there.
The link is not shown for a channel that reads New (there is no record to audit yet), when audit purchases are paused, or on a Channel owner account.
Plans never buy a place
No plan, payment or Onflow Credit is part of a score. The Channel Finder gives the score a small share of its ranking. A channel that reads New is ranked as if it had the middle score of the channels in the same search, so being new never pushes it down. With fewer than 3 scored channels in a search, the score plays no part at all. Your own plan changes which features you can use, never a channel's score or its place in a list.
Filtering and sorting the catalogue
In the Paid Promotions catalogue, the filter Onflow Verified score at least hides channels below the score you choose, and the sort Onflow Verified score (highest first) puts the highest scores at the top. Channels that read New are hidden by a minimum score, so leave the filter empty to see them.
Ultimate plan · Advertiser — the Marketplace sorted by Onflow Verified score 1 The Onflow Verified badge on a channel card. The filter and the sort are on every plan.
Onflow Verified audit reports
An audit report is a dated report on one listed channel. It shows the score, the band and the confidence, each part with the evidence behind it, and how the score has moved. You can download it as a PDF and keep it.
| Free | Lite | Plus | Elite | Master | Ultimate | |
|---|---|---|---|---|---|---|
| Onflow Verified audit reports per calendar month | — | — | 2 | 5 | 15 | Unlimited |
These are the current published figures; the figure shown on your own screen is always the one that applies to you.
Reports included in your plan are used first. Beyond them, or on a plan without them, an audit report costs $9. Onflow Credit is used first and the rest comes from your wallet. Your included reports reset on the 1st of each month.
Buying an audit report
- Open the Onflow Verified page and go to Buy an audit report.
- Under Channel, enter the channel's listing ID from the catalogue or its public code, and press Get a quote. The quote shows whether the report is Included in your plan, or how much is Paid from Onflow Credit and how much is Paid from your wallet. Nothing is charged until you buy.
- Press Buy the report. The report is ready within a few minutes and you are told when it is.
Plus plan · Advertiser — the quote for an audit report 1 Paid from Onflow Credit. 2 Paid from your wallet. 3 Buy the report.
Your reports are listed under Your audit reports. If a report cannot be produced, it shows Failed — refunded: the money went back to where it came from, and a report included in your plan is not counted.
Plus plan · Advertiser — a ready audit report 1 The channel's badge in the report. 2 Download PDF. 3 The state of another report in Your audit reports.