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Brand Lift refunds

The quote states these rules before you pay. A study's polls follow the Pulse money rules for each channel, in both waves, exposed and comparison alike: see Pricing and the cap.

Every refund goes back to the pocket it came from. Host fees were paid in cash, so they come back to your wallet. The study fee and the 15% Pulse fee come back in the mix they were paid in: the Onflow Credit part as Onflow Credit, the rest to your wallet. Onflow keeps the 15% of a channel when the host deleted the poll early, or your dispute was upheld. When Onflow keeps it, the Onflow Credit that paid it stays spent.

Available on Elite and above

Brand Lift studies start at Elite.

Each case​

What happensStudy feePoll fees
You cancel before the pre-wave is sentRefundedRefunded
A host deletes a poll early, provenKeptThat host fee refunded; Onflow keeps the 15%, as in Pulse
Your dispute about a channel's payout is upheldKeptThat host fee (or the decided part) refunded; Onflow keeps the 15%
A poll fails on Onflow's side, or Telegram has an outageRefunded if the study cannot produce its resultEverything for that poll refunded; the host is not paid
A failure on our side stops the studyRefundedParts not run refunded
The campaign is cancelled before readers see itRefundedParts not run refunded
The campaign's first post moves so early that the pre-wave can no longer runRefundedParts not run refunded
The result is inconclusiveKept, unless polls that failed on Onflow's side are part of what was missing: then refundedPolls that ran are paid to hosts; unused fees refunded

Offers that hosts did not accept are refunded in full at each wave's launch, as in Pricing and the cap. A study bought before these rules keeps the rules it was bought under.